LOS ANGELES (AP) – No, Anheuser-Busch didn’t pay Peyton Manning to say he’d be drinking a lot of Budweiser after winning the Super Bowl. The company’s verified Twitter account said late Sunday, “We didn’t know the shout out was coming either, but we’re glad it did.” A-B marketing director Lisa Weser also tweeted, “Budweiser did not pay Peyton Manning to mention Budweiser tonight.” Then why use his precious seconds on the third-highest rated show in U.S. television history to call out a beer brand? Beer Business Daily publisher Harry Schuhmacher tweeted out a possible answer: “He owns a piece of a Bud distributorship.” Manning also celebrated the win atop a float at Disneyland in Anaheim, California, on Monday. A Disneyland spokesman declined to comment on whether Manning was paid for the trip.
