Bob Armstrong – General Manager
Bob joined the staff of WMIC and WTGV on December 9, 1971, the day after he graduated from Ferris State University. His first position was Program Director, and on April 1, 1975, he became General Manager. Since he was a youngster Bob always knew radio was in his blood. While in college, he got experience working at radio stations in Bad Axe, Cadillac, and Port Huron. Bob enjoys all aspects of the radio business, and still works on the air doing newscasts and special events coverage. He says it provides an opportunity to communicate with our listeners and also be involved with the people who make it happen in the listening area.
Bob says, “Michigan’s Thumb and Blue Water Area is a great place to live and work, and I wouldn’t have it any other way. It’s fun to watch Sanilac Broadcasting grow over the years, and it’s because of great owners and a great staff that is very talented and dedicated.”
Nick Lien – Assistant Manager
Nick Lien first hit the WMIC/WTGV airwaves in the mid-90s, when he was a youngster being interviewed by Bob Armstrong for a “Community Scene” segment. Since then, he’s known that radio was his calling.
Nick began working part-time at Sanilac Broadcasting as a board runner at the age of fifteen. Upon graduating from high school, he attended college at Central Michigan University and received his bachelors degree in Broadcasting and Journalism. While there, he worked as a reporter for CMU Public Radio. After receiving his diploma, Nick headed back to Sandusky for another stint with Sanilac Broadcasting before pursuing an opportunity to work for several radio stations in Grand Rapids, including the legendary WLAV-FM.
When Nick received the call offering him the Assistant Manager position at Sanilac Broadcasting he was ecstatic. He couldn’t be happier returning to his hometown and working for a family-owned, local radio station.
You can currently catch him on the evening news, as well as the host of the Homegrown Radio Show on Saturdays from 5:00 p.m. to 6:00 p.m. on WMIC.
Eddie Fury – Program Director
Program Director Eddie Fury brings with him over 25 years of experience in the broadcast industry. After graduating high school in 1989 and serving in the United State Marine Corps, Eddie worked in several top positions at WSGR 93.1 FM while attending St. Clair County Community College. An internship at WRXF and WLSP in the Flint/Lapeer market led to a full time, on-air gig on WRXF 103.1, or ‘Radio X.’ It was there that Eddie met broadcast veterans Tony Labrie and Carl Coffey, who helped further his knowledge and expertise in radio. In 2005, Eddie found himself at Thumb Broadcasting in Bad Axe, at WLEW 1340-AM and 102.1-FM, where he worked for over 14 years as a top on-air talent. Area listeners might also remember Eddie as the brains behind the sports webcast network ‘Thumb Tailgater Sports,’ which has been active for well over a decade.
Eddie had always hoped for and envisioned himself at Sanilac Broadcasting, so he was excited when the opportunity came knocking at his door. You can hear him live on The Morning Fury Show weekday mornings from 6:00 to 9:00 a.m. and weekday afternoons on Swap Shop, from 1:10 to 2:00 p.m.
Arica Frisbey – News Director
The “new kid” at the station, Arica Frisbey has been working with Sanilac Broadcasting since she was a journalism major at Eastern Michigan University, picking up her first air shift in 2018. After graduating college and leaving behind her editor-at-large roles for the college newspaper, she returned home to put her news-gathering skills to use.
An area native, she graduated from Carsonville-Port Sanilac High School in 2014, where she credits school plays for giving her the platform to perform and gain the confidence required behind the radio mic. When not on the mic for Noon and 4 o’clock news, she’s writing articles or chasing the next story down for the station.
Ken Rogulski – News Correspondent
Veteran newsman Ken Rogulski has been a mainstay on the Michigan airwaves for years. He worked as newscaster, reporter and fill-in host at Detroit’s WJR for nearly twenty years before taking on his current position as News Director and morning drive anchor at WHMI in Lansing. Ken has also done work with Westwood One and ABC Radio News, and has been heard on over 250 radio stations across the nation. He’s been the recipient of several awards from The Associated Press, The Michigan Association of Broadcasters and The Society of Professional Journalists.
Ken joins Sanilac Broadcasting as a reporter and correspondent for state news and special events. You can hear his reports each day on WMIC and WTGV during the morning, noon and evening newscasts.
Michelle Pollum – Office Manager
The first face you see when entering our studios and the friendly voice you hear when calling, Michelle has a Bachelors degree in Business/Accounting with a minor in Computer Information Systems from Baker College. She worked in Bad Axe for Hearst Media Newspaper Group/The Huron Daily Tribune as a Customer Service Representative and a Circulation manager for 4and 1/2 of those years. She is excited to be working as an office manager for WMIC, a radio station that has been a family favorite and tradition on Saturdays for many years.
Pamela Hayes – Sales & Promotions
Pamela started her radio career in 1985, as an intern at WKSG in Detroit while going to Macomb Community College for Communication and Broadcasting. She went on to work in Midland at WKQZ as on-air talent and Public Service Director. Her move to Florida afforded her to work at many radio stations such as WCTQ in Venice, Florida and WOGK in Ocala, Florida. She wore many hats at the stations she worked for and her love of broadcast writing and promotions grew with each position she held.
Her background in radio opened doors to writing and producing on-camera TV News in Warren, MI and she gained experience with a municipality as Communications Director. She has always loved the thumb and has been enjoying the area since 2008. Her love for promoting local businesses and keeping local radio alive landed her a position with Sanilac Broadcasting, as she enjoys helping businesses grow and thrive in the Thumb area.